Being Sued, April Fooled

April 02, 2008 @ 00:03 (2 years, 5 months ago) - filed under general

I got ya, didn’t I?! Yesterday’s post about being sued by BREIN was a joke (and probably a display of totally bad taste).

Although I was joking, I did pick the subject of (the war on) piracy for a reason. It has become clear now, that music distribution and promotion in the traditional sense are outdated. Still, the giants of the music industry are desperately trying to hold on to their old business models, focusing on hits, selling millions of copies.

On the other hand, the market (people buying music) are asking for more diversity, cheaper music and easier access (digital distribution).

The friction that results from this can only lead to a revolution. We are seeing this revolution taking place now: digital music sales are booming, small artists are just as accessible as big ones and the pipes of the interwebs are getting clogged from people sharing their music.

I don’t approve of piracy all that much, but I am loving how it sparked the revolution that’s taking place right now. Take Trent Reznor / Nine Inch Nails and Radiohead for example. They decided to let their fans decide if and what to pay for their music, NIN even released music through The Pirate Bay. They are kicking the industry’s ass by showing this actually works!

Update: whoops, I guess it wasn’t too obvious that it was a joke. Sorry!